RiderLog

Data on cyclists choice of routes is invaluable for planning and prioritising investments in improvements to the network. Bicycle Victoria have recently launched an iPhone application that will assist in providing some more information on trip making and route choice of cyclists. Cyclists record their ride and the route, purpose and speed data gets uploaded to The Bicycle Network's RiderLog system. This information is available for the individual to have a look at their riding history. But of more interest to us is the fact that a Google Map of the routes used will be made available to government (without personal information) to allow them to use it in planning.
The information is unlikely to be a statistically valid sample but it will be able to give an indication of route choice. Providing information on travel speed along sections would also be useful. If it could be linked to, or used to inform, Google Maps' bicycle route generator - even better.